Advertising and marketing: final index

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I, Daniel Blake

  1) What is independent cinema and how is it different to Hollywood blockbusters? An independent cinema is a film made by a small team and has a low budget. This is different to a Hollywood Blockbuster because the blockbuster has a big budget and uses noticeable starts, also they have a huge production team. 2) What is I, Daniel Blake about? I, Daniel Blake is about a man who can't work due to an illness. He changes a single mothers live as well as her two children. 3) Who directed I, Daniel Blake and why is this important? Ken Loach directed I, Daniel Blake and it is important because since it is a small independent film they cannot use star power so rather they use director power. This is when the fans of a specific director will watch the movie they made. 4) How was I, Daniel Blake promoted to an audience? List at least  three  different methods used by the film's marketing campaign and  how  they targeted their audience. I, Daniel Blake was promoted to the ...
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Black Widow

  1) List the companies involved in the creation of Black Widow.   The companies involved with the creation of Black Widow were Marvel and Disney. 2) What is conglomerate ownership and how does it link to Black Widow? A conglomerate is a big media company with  subsidiaries (a smaller company). This links to Black Widow since Disney owns Marvel, an example of conglomerate ownership. 3) Analyse the  film trailer  for Black Widow. What aspects of the trailer tell you this is a big-budget blockbuster movie? Aspects of the trailer that tell you it is a big-budget blockbuster are: that it was shot in different places and scenery, and shows the Marvel logo, CGI, SFX, noticeable characters and actors, big action scenes and a large cast. 4) How was Black Widow promoted to an audience? List at least  three  different methods used by the film's marketing campaign and  why  they were effective in promoting the film. Social media profiles on TikTok, Inst...
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Doctor Who camerawork

 Camera shots: The Establishing shot/Wide shot at 0.52 successfully shows us the full room the old lady was in and shows us that we are in the 1960s. This shot was used to give us a perspective of what era we were in, as the furnishing and the candles are not something you would typically see in the 1980s to the 2000s. Also, this shows us the settings the others are in through the computer, with the blue and black colours showing us that it could be some sort of sci-fi show. The close-up shots from 1.10 to 1.20  establish that all the characters seem focused and determined. This emphasises the importance of what is going on, as we see close-ups of all of the characters' facial expressions. This communicates the intensity of the rest of the clip and implies to us that the whole show is going to be intense.   The over-the-shoulder shot at 3.19 portrays that this idea or plan they had is taking place. This shot is impactful on the audience because it shows us that this myste...
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