Media assessment 2 learner response

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25 marks, grade 6

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This is a really strong assessment , well done! It's great to see the level of detail in your extended answers.

EBI

Look over the terminology questions to make sure you don't miss out on 'easy' marks in future exams. Keep an eye on written English: spelling, capital letters, etc 

Marks:
Q1: 0/1
Q2: 1/1
Q3: 6/8
Q4: 1/2
Q5: 2/2
Q6: 15/20

Question 3

preferred reading- women are strong, patriotic and should join the war effort.
oppositional reading- women are expected to have  perfect make up and hair also they have to be masculine or look like men to join.

Question 4
vertical integration - Vertical integration is when one conglomerate owns different companies in the same chain of production.
E.G Disney owns film studios, CGI specialists, film distributors and TV channels such as the Disney Channel. This gives Disney the chance to make money at every stage of production. Complete ownership = more profit.

20-mark essay - question 6

- Consistent appropriate and effective use of subject specific terminology throughout.
- understanding of both the theoretical frame work and the influence of contexts,
- explain the marketing strategies  used in detail 
- explain where I, Daniel Blake got funding from 
- explain why I, Daniel Blake was very relatable to some people

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